The Lancashire Telegraph reports that 200 jobs have been saved, in Blackburn, as a result of the recent vote in the European Parliament - when MEPs rejected a proposal to regulate electronic cigarettes as medicines.
Blackburn is home to both Totally Wicked and Liberty Flights, two of the largest and well established e-cig vendors in the country.
There are many issues about the medicalisation of e-cigs, health and cost are two, but lets look at jobs.
If the decision to regulate e-cigs as medicines would wipe out 200 jobs in Blackburn - just imagine what the figure would be if this figure is calculated across the whole country. Thousands upon thousands of jobs would be lost.
There are many other firms across the country that would be wiped out.
Remember, it is not just the people that are directly employed by e-cig companies whose jobs are at stake.
I am not altogether convinced that my off-licence would have survived the recession had it not been for the growth in e-cig related sales. In fact, it didn't - it is now more of an e-cig shop with an alcohol licence rather than an off-licence that also sells e-cigs.
Totally Wicked, one of the companies named in that article, supply their products to a network of shops all over the country - They are not the only ones. To give an example, another company, Ecigwizard supply to 150 shops (including my own shop). At a time when the high street is suffering, new retail stores are opening up that specialise in electronic cigarettes - these jobs would also be wiped out.
The 200 jobs that are mentioned in the article about Blackburn represents just the tip of the iceberg when looking at the total number of jobs that are under threat.
I would estimate that, as a minimum, there are at least 10,000 jobs at stake here.
The equivalent effect on employment of MEPs voting to wipe out Virgin Atlantic or JCB overnight.
In two years time, that figure will have doubled, for sure. ( The equivalent of wiping out BOTH Virgin Atlantic and JCB overnight ).
The debate has been around 'public health' and 'harm reduction' but when one looks at the whole picture it becomes clear that any decision to regulate e-cigs as medicines would be absolutely catastrophic on so many different levels.
Medicinal regulation would be a total economic disaster for the UK.